Case Studies
By Jana Reserva
Sep. 29, 2020
Domino’s has always been a company that embraces and utilizes technology to make daily operations smoother. Case in point: They implemented an online delivery service in Israel as early as 2009.
Domino’s saw the opportunity in digital platforms and were strategic enough to adopt early. As they continue to leverage technology in the business, they also embrace digital information to manage their people. And they have reaped the benefits ever since.
So it’s no surprise that after rolling out the Workforce.com platform, Domino’s Israel has reported to save 25,000 hours across 42 locations, increased sales per labor hour by 11 percent, and dropped wage costs from 33.5 percent to only 29.5 percent of their revenue.
Challenges that come with business expansion
“Expanding fast means that you need to create a good and solid structure of operation and training,” said Arie Elbaz, chief operating officer and co-owner of Domino’s Israel franchise.
Elbaz, along with the rest of Domino’s Israel management team, recognized that as they open more stores, they need to have enough employees to consistently deliver quality service to their customers. Being strategic with how they create employee schedules is essential to that. It means that they need to cover all their bases in an efficient way that saves on costs and time.
“Before I was introduced to Workforce.com, every store manager did scheduling according to what he feels or believes; according to his instincts,” Elbaz said, adding that it’s not the most efficient way to schedule. They also needed a more efficient way to forecast staff availability and the amount of hours required per store per week per month.
Another challenge is adapting to higher labor costs.
“Here in Israel, we had five increases with minimum wage, and we needed to find a solution that would allow us to be more efficient on one hand, but of course, we won’t compromise on service and the number of employees that we need,” Elbaz said.
Technology and transparency
After transitioning to Workforce.com, Domino’s store managers gained better insight with the scheduling software and discovered how many staff they actually need in each shift.
“This was the first time that every member of my staff can see the same schedule. The delivery guys see what I see, what my supervisors see, and what my store manager sees. Everyone works on the same platform,” said Yonatan Taz, one of Domino’s operations managers.
Store managers also get better insights on peak and slow hours, allowing them to schedule smarter. “Before, we had a problem that I thought maybe the peak would start at 6 o’clock. But the platform showed me that it starts at 5:30,” said Idan Eini, a Domino’s store manager.
Transforming shift management for success
Domino’s Israel started implementing Workforce more than a year ago, running a pilot between December 2019 and February 2020. A full rollout of the system was completed in three weeks following the pilot. “For me, it was a revolution,” Elbaz said. He also shared three advantages of having Workforce.com
Going further
Now that Domino’s has an efficient staff management system in place, Elbaz and his team will continue improving their online platforms and seek better ways to provide the best service to their customers as they expand.
Domino’s enables its people with technology and smart solutions to simplify once complex and repetitive processes. This allows them to focus on the more important parts of the job, build their skills, and realize the value they bring. Building up your workforce this way is one of the smartest business decisions.
Just like Domino’s, are you ready to take your workforce further? Book a demo and see how Workforce.com can help you.
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