Promoting Direct Deposit

The Direct Deposit and Direct Payment Coalition offers these ten quick and easy ways to increase your company’s Direct Deposit participation rate:

• Use paycheck stuffers

• several times a year to remind employees of the advantages of Direct Deposit.

• Simplify sign-up

• by placing brochures and sign-up forms in cafeterias, at reception desks and in other areas frequented by employees. Keep sign-up forms within easy reach of any promotional posters.

• Use simple enrollment forms

• . In surveys on Direct Deposit, some people have indicated that sign-up forms are too complicated.

• Print reminders

• about Direct Deposit on paychecks.

• When sending out email bulletins

• about Direct Deposit, include the sign-up form for employees to complete and return.

• Offer Direct Deposit shirts

• , mugs and other items to new employees as a reminder to complete the sign-up form included in their orientation kit.

• Have human resource staff wear Direct Deposit buttons

• or shirts on certain days, e.g., casual Friday, to keep Direct Deposit top-of-mind.

• Offer incentives

for human resource staff members to sign-up employees for Direct Deposit.
• Check out NACHA: The Electronic Payments Association’s Web site (https://www.nacha.org/pubs-for-you) for more about promoting Direct Deposit within your company.
• Tie your activities in with the official Direct Deposit and Direct Payment Week, May 15-19, 2000. More information is available at http://www.directdeposit.org/dd.html.

SOURCE

: The Direct Deposit and Direct Payment Coalition was formed to promote the benefits of Direct Deposit and Direct Payment to consumers, companies and the country. The coalition, composed of the Federal Reserve, NACHA: The Electronic Payments Association and regional ACH associations, sees Direct Deposit and Direct Payment as leaders in a system that is moving quickly to electronic payments of all kinds.