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Staffing Management
By Lauren Dixon
Jun. 25, 2018
Six years ago Eric Watkins joined Abstrakt Marketing Group as an unpaid intern. It was his desire to learn everything about the organization that helped him rise in leadership ranks and contribute to revenue growth as vice president of partner sales. Under Watkins’ leadership, he restructured the partner sales department, added 70 team members and saw referral sales rise 934 percent.
Watkins, 27, also acts as “chief huddle officer” to ensure that teams convene three times a day. In the huddles, he leads discussions about the positive results of people’s work and closes the meeting with a team chant. This practice aims to improve employee morale.
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Watkins’ professional and personal growth exemplifies the company culture at Abstrakt, according to Scott Scully, president and CEO of Abstrakt Marketing Group. “Eric is an invaluable asset to the constant development of excellence in our workplace, and the contributions he has made to our culture [are] immeasurable.”
— Lauren Dixon
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