TOOL How Small Businesses Can Maximize the Return on Their Benefit Dollar

Small may be beautiful, but small businesses have a unique set of challenges that aren’t always pretty. Competing with larger employees when it comes to employee benefits is one of them.

According to recent research from MetLife, only about one-third of workers at businesses with fewer than 500 employees report that their company’s benefits communications effectively educate them on their benefits options so they can select those that best meet their needs. In tough financial times, employees are increasingly looking to employers for guidance on securing their personal financial safety net, according to MetLife. Forty-three percent of employees at small businesses have taken a greater interest in understanding the employee benefits they receive through their employer because of recent economic events.

For more information on how small businesses can more effectively leverage benefits programs, take a look at “Small Business Benefits: Cost-Effective Strategies for Maximizing ROI.” This 16-page supplement to MetLife’s seventh annual Study of Employee Benefits Trends is the result of surveying nearly 1,000 benefits decision makers at companies with fewer than 500 employees as well as hundreds of the employees who work for these smaller businesses, according to MetLife.

Workforce Management Online, August 2009 — Register Now!