CareerBuilder Giving Monster a Run for Its Money

By Staff Report

Feb. 24, 2005

Traffic at CareerBuilder increased 78 percent from December 2004 to January 2005, according to comScore Networks.

ComScore measures consumers’ use of the Internet and judges online properties by the number of unique visitors drawn to each site. It now ranks CareerBuilder as the 25th-most-popular online property–moving up 37 spots on the list, according to comScore. Monster is No. 14, and Yahoo No. 1. ComScore attributes CareerBuilder’s growth to two things: online marketing efforts and relationships with AOL and MSN.

Other sites growing in popularity include Fastweb, a scholarship search site owned by Monster, and EducationDirect, a distance learning site owned by Thomson. Both sites saw double-digit increases in unique visitors.

Other goings-on
In other recruiting- and staffing-related news:

  • The law firm of Stull, Stull & Brody, with offices in New York and Los Angeles, has announced a class-action lawsuit against 51job. A statement by the firm alleges that “51job failed to disclose the fact that it improperly recognized recruitment advertising revenue in the third quarter of 2004.”

  • The complaint also alleges that “51job failed to disclose the fact that the drop in late-December advertising suggested that many Chinese firms have adopted a more Western schedule for hiring and, as a result of this market shift, 51job was forced to sharply lower its profit outlook.”

  • Kelly Services has made an $18 million investment in Tempstaff, the second-largest staffing company in Japan.

Marriott is rapidly staffing its new $110 million, 617-room hotel in Louisville, Kentucky. “If a person comes in today and we feel that they’re the ideal candidate … we’re offering them the position right on the spot,” Tina Beverly, director of human resources for Louisville Marriott Downtown, tells the Courier-Journal.

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