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Blog: Books@Work - Ethics
 

January 25th, 2008

Novel Approaches to Writing About Business

There is a trend in business publishing of couching business lessons in parables and stories, and while it may have started with the saga of Sniff and Scurry in Who Moved My Cheese?, it certainly hasn’t stopped there.

I understand why authors use fables featuring mice, horses and even Santa Claus. Books about work can be, well, work, and anything that makes the experience more engaging, interesting or at least palatable is likely to garner more readers.

Call me a grump, but I’ll take my business books straight up, without the cutesy literary devices. If the book has real-life drama that imparts a business message, I’ll gladly read that. You may disagree with some of its conclusions, but Moneyball was a great read about talent acquisition. Likewise, you could learn a lot about ethics—or their absence—from Conspiracy of Fools.

Occasionally, novels have something to say to readers about business culture, and workforce issues specifically. Two recent examples are Company by Max Barry, and Then We Came to the End by Joshua Ferris. Then We Came to the End will be released in paperback next month. Both books deal with highly dysfunctional organizations, and employees’ efforts to figure out how to survive in them.

The company in Company seems to sell training packages. But like the main character in the book, a newly minted MBA who is about to take a trip down the corporate rabbit hole, you’d never know that from its mission statement:

“Zephyr Holdings aims to build and consolidate leadership positions in its chosen markets, forging profitable growth opportunities by developing strong relationships between internal and external business units and coordinating a strategic, consolidated approach to achieve maximum returns for its stakeholders.”

What is really going on at Zephyr is something much more comically diabolical than that corporate doublespeak would let on. If you ever thought your employer was messing with your head as some kind of experiment, you’ll appreciate what’s afoot at Zephyr. The company’s human resources operation occupies the third floor, and since Zephyr has some odd notions about corporate culture, this means HR’s floor is actually third from the top of the building. The first floor belongs to the CEO, who seems to exist only in voice mail. Likewise, HR seems inhuman. There’s just a desk, and a calm, terrifying, disembodied voice that, when it speaks, seems to know every employee’s secrets.

Things are funny in a more realistic way at the failing Chicago advertising agency that is the setting for Then We Came to the End. Everyone is about a day away from being laid off—or, as the office lingo goes, “walking Spanish,” after a Tom Waits song and a pirate term. The anxiety levels are high. The book is told in first person plural, which seems like a gimmick at first, but you’ll find it grows on you—it’s easier than getting used to talking mice or Santa as CEO.

Few books capture a workplace’s intense, hilarious, pathetic and occasionally terrifying atmosphere as well as this one. There’s an honesty to it that cuts through all the malarkey you tend to find in the business books that offer easy answers about complex workplace issues. Take this section, on the complicated nature of a diverse workforce and the bad feelings roiling around a senior art director, Karen Woo:

“We hated Karen Woo. We hated hating Karen Woo because we feared we might be racists. The white guys, especially. But it wasn’t just the white guys. Benny, who was Jewish, and Hank, who was black, hated Karen too. Maybe we hated Karen not because she was Korean, but because she was a woman with strong opinions in a male-dominated world. But it wasn’t just the men; Marcia couldn’t stand her, and she was a woman. And Marcia loved Donald Sato, so she couldn’t be a racist. Donald wasn’t Korean, but he was Asian of some kind, and everybody liked him as much as Marcia did even though he didn’t say a whole lot.”

You won’t learn everything you need to know about managing a workforce from either book, but you’ll get some insights that you won’t find among the monkeys and other faddish mascots that populate some business books.



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